Our vision is to lead an initiative within private aviation to reduce inefficiency and to offer private jet users and operators far greater choice and significant time-savings.

A message from our Founder, Jonathan Nicol:

The Problem

Private aviation is driven by time. Users of business jets pay a premium for their air-travel to buy back time. Despite the excellent use of technology in most other industries, booking a private jet can still take hours or even days. We have allowed this industry to slip behind in time efficiency and convenience. We must change. We must be able to provide customers with instant and accurate quotes for their travel needs. We must exceed the level of service provided for commercial flights if we are to compete with them. Technology, used properly, will revolutionise the customer experience and play a major role in significantly reducing the unsustainable level of inefficiencies that currently exist in private aviation.

The Solution

The solution is Stratajet’s proprietary pricing engine. It has taken our team of expert computer scientists two years to develop the most comprehensive and sophisticated algorithms ever seen within our industry. The result is a pricing engine capable of calculating the cost of a flight between any two airfields, in any aircraft, at any time of day, 365 days a year with penny-perfect precision. We have reduced a process that can take days to something that takes seconds. The pricing engine represents a core component of Stratajet. It normalises all of the disparate moving parts related to pricing within the industry, and enables Stratajet to provide customers the instant quotes. Armed with the technology, Stratajet is able to fill the gaps in the industry and create an efficient market.

It’s about time we change

The private aviation industry has yet to take advantage of the internet revolution, the world of e-commerce and real-time selling and, as such, is struggling to reach its full potential. To survive, and to grow again, we have to change. In order to transform the sector we will need to work with those open-minded charter companies, handling agents and airfields that are prepared to embrace this change. Stratajet will then be able to act as an efficient conduit between these suppliers and the customers. Together we can improve the customer-service, eliminate inconsistencies and unnecessary errors, build market share and bring this industry into the 21st century.